case study

the pit app

role
app design & ux strategy — concept to prototype
responsibilities
research, prototyping, branding, design system
outcome
a 0→1 social platform for music lovers — brand, system & product
the goal

The Pit is a social media platform built for music lovers that allows users to discover music, share what they're listening to, and connect with other fans who share the same musical interests and passions around the world.

the process

1strategy
2research
3wireframe
4branding
5prototype
6test
research

competitive analysis

Competitor 1
Competitor 2
Competitor 3

findings

To understand the space I was entering, I conducted competitive analysis across existing social and music platforms with 5 or more users. I created a survey to better understand what people were currently using to discover and share music with their friends.

mood board
Mood board
wireframes
Wireframe 1
Wireframe 2
Wireframe 3
Final design
follow and message a user
Screen 1
Screen 2
Screen 3
next up

John Deere Work Queue Follow-Up Date